On April 22 all ICL factories marked the "Earth Hour", in the frame of the "International Earth Day" events.
"Earth Hour" is an initiative that calls for citizens and business to turn off the lights for an hour in order to increase the awareness on global warming. ICL participation has become a tradition, as part of its "Green Revolution" – during the last three years ICL has invested over a billion shekels on environmental issues and intends to invest more than two billions during the next five years.
After the event, the savings recorded in the electricity consumption were of approximately 3 MW at Sdom production plants.
DSW production site at Sdom before turning off the lights
DSW production site at Sdom after turning off the lights